Why do research

1. Using Jury Research as a Reality Check

2. Using Jury Research to Test Demonstrative Exhibits

   An under utilized benefit of conducting mock jury research is in testing the impact and effectiveness of demonstrative exhibits. All too often, we have observed attorneys spending valuable resources on demonstrative exhibits that are perceived by the jurors as having little, or even a negative, impact on the case. Evaluating trial exhibits in the context of mock jury research provides valuable insight that cannot be obtained through other means. In addition, when the attorney retains a full service jury services company, that is, a company that provides both jury research services and demonstrative exhibits (as does Magnus Research/Magnus Graphics), the attorney gains the added advantage of working with someone to develop trial exhibits that have emerged from jury research results.
   
   Contact the jury research and demonstrative exhibits professionals at Magnus for more information on developing exhibits with maximum impact.

   
   
3. What is "Successful Litigation"?
4. Using Jury Research to Test Jury Instructions and Verdict Form
5. Using Jury Research to Test Graphics
6. The Mitigation of Surprise
7. Penny Wise and Pound Foolish
8. What's the difference in Court ordered Summary Jury Trials and a Mock Trial? Isn't a Summary Jury Trial enough?
9. What You Don?t Know Will Hurt You
10. The Myth of Jury Research as Voo Doo
11. Using Jury Research to Evaluate Risk
12. What do Your Clients Think about YOU?